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dc.contributor.advisor卢宝梅
dc.contributor.author周易
dc.date.accessioned2016-02-23T01:21:31Z
dc.date.available2016-02-23T01:21:31Z
dc.date.issued2015-03-05 10:51:09.0
dc.identifier.urihttps://dspace.xmu.edu.cn/handle/2288/96454
dc.description.abstract经过多年的发展,信用卡发卡量在我国取得飞快的发展,根据央行发布的《2013年第四季度支付体系运行总体情况》显示,截至2013年末,全国累计发行信用卡3.91亿张,较2012年增长18.03%,人均持卡量0.29张,较2012年增长16%。2013年信用卡交易总额占全国社会消费品零售总额的比重为55.8%,较2012年又提高了7.5个百分点。各家商业银行也十分重视信用卡业务的发展,倾注了大量的资源不断了攫取市场,抢占份额。随着发卡量的不断增加,持卡人用卡的活跃度成为商业银行关注另一重要指标。本文采用商业银行信用卡业务部的宏观数据,从生命周期、社会经济地位、持卡人态度等角度分析了影响信用卡持卡人活...
dc.description.abstractAfter years of development, the amount of total issued credit card obtain a rapid development in China, according to " overall situation of operating payment system in fourth-quarter 2013" issued by the central bank, as to the end of 2013, totally 391 million credit cards had been issued across the nation, which had grown 18.03 % compared with 2012. In 2013 the total amount of credit card transac...
dc.language.isozh_CN
dc.relation.urihttps://catalog.xmu.edu.cn/opac/openlink.php?strText=45225&doctype=ALL&strSearchType=callno
dc.source.urihttps://etd.xmu.edu.cn/detail.asp?serial=48666
dc.subject信用卡
dc.subject活跃度
dc.subject线上交易
dc.subjectCredit card
dc.subjectActivity
dc.subjectOnline transaction
dc.title基于信用卡统计数据的持卡人用卡行为分析
dc.title.alternativeBehavior analysis of credit card holders based on statistical data
dc.typethesis
dc.date.replied1900-01-01
dc.description.note学位:金融硕士
dc.description.note院系专业:经济学院_金融硕士
dc.description.note学号:15620121151977


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