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dc.contributor.advisor屈文洲
dc.contributor.author黄有榕
dc.date.accessioned2016-01-12T02:06:39Z
dc.date.available2016-01-12T02:06:39Z
dc.date.issued2014-09-23 15:20:32.0
dc.identifier.urihttps://dspace.xmu.edu.cn/handle/2288/81787
dc.description.abstract苏宁云商1990年创立于中国南京,2004年7月,苏宁云商(苏宁电器(002024))在深交所上市,成为国内首家IPO上市的家电连锁企业,截止2012年12月31日,苏宁云商实现销售收入983亿元,实现净利润25亿元;国美电器成立于1987年1月,2004年6月,国美电器有限公司(HK.0493)在香港上市,截止2012年12月31日,国美电器实现销售收入491亿元,亏损8亿元。苏宁云商、国美电器同属于国内家电零售连锁行业的领导者,都面临着电子商务时代线上线下业务融合的调整,为我们比较分析提供了基本条件。 本文共分为八章来叙述。第一章为研究概述,包含研究主题及意义和研究框架,第二章为宏观环境...
dc.description.abstractSuning was founded in 1990 in Nanjing China, 2004 July, Suning (Suning Appliance (002024)) listed in Shenzhen, become the first domestic IPO listed home appliance chain enterprises, as of December 31, 2012, Suning achieved sales revenues of 98.3 billion Yuan, net profit of 2.5 billion Yuan. Gome was founded in 1987 January, 2004 June Gome Appliance Co (HK.0493) listed in Hongkong, as of December 3...
dc.language.isozh_CN
dc.relation.urihttps://catalog.xmu.edu.cn/opac/openlink.php?strText=41743&doctype=ALL&strSearchType=callno
dc.source.urihttps://etd.xmu.edu.cn/detail.asp?serial=47066
dc.subject财务分析
dc.subject苏宁云商
dc.subject国美电器
dc.subjectFinancial analysis
dc.subjectSuning
dc.subjectGome
dc.title苏宁国美财务绩效、财务政策和财务战略的比较研究
dc.title.alternativeA Study on the Financial Performance,Policy and Strategy of Suning and Gome
dc.typethesis
dc.date.replied2014-05-17
dc.description.note学位:工商管理硕士
dc.description.note院系专业:管理学院_工商管理硕士(MBA)
dc.description.note学号:17920121150710


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