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dc.contributor.advisor傅元略
dc.contributor.author谷娜米
dc.date.accessioned2016-02-14T03:00:05Z
dc.date.available2016-02-14T03:00:05Z
dc.date.issued2009-09-29 16:09:36.0
dc.identifier.urihttps://dspace.xmu.edu.cn/handle/2288/28797
dc.description.abstract在全球经济进入以知识为核心竞争力的背景下,源自20世纪90年代的“创意产业”成为当今学术界研究的热点话题,针对创意产业的理解及概述亦众说纷纭。同时在国际以及国内掀起一股创意产业发展的热潮,政府以及不少的投资者蠢蠢欲动。与此同时创意产业的兴起给城市的发展带来了新的契机。而针对创意产业的学术研究却没能紧跟脚步,政府和投资商在决策中缺少了有力的理论支持。在“创意产业”成为各方关注和研究的焦点的情况下,针对理论研究的迫切性和可行性,本文设想从价值链的角度,针对创意产业试图重新构建价值链。并突出强调创意活动在整个价值链中的作用,以期总结出创意产业价值创造路径的政策启示以及商业启示。 本文对创意产业的相...
dc.description.abstractAs we entered the era that the knowledge's turned into the core competitiveness of the global economy, the ‘creative industry’ which turned up in the 1990s has become a hot topic in academic circles. But there are lots of disputes and different opinions about the understanding and definition of the creative industry. Meanwhile, we witness a development upsurge of the creative industry in the inter...
dc.language.isozh_CN
dc.relation.urihttps://catalog.xmu.edu.cn/opac/openlink.php?strText=20858&doctype=ALL&strSearchType=callno
dc.source.urihttps://etd.xmu.edu.cn/detail.asp?serial=21970
dc.subject创意产业
dc.subject传媒
dc.subject价值链
dc.subjectCreative Industry
dc.subjectthe Media Creative Industry
dc.subjectThe Value Chain
dc.title传媒创意产业价值链探析
dc.title.alternativeStudy on the Value Chain in Media Creative Industry
dc.typethesis
dc.date.replied2009-06-03
dc.description.note学位:管理学硕士
dc.description.note院系专业:管理学院会计系_会计学
dc.description.note学号:17520061151205


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