Digital Visual Features of Graphic Design
进入信息化时代,多元化的审美取向成为社会主流,平面设计领域出现了新的审美需求,数字化视觉特征是迎合这种审美观变化的产物。由此,围绕消费理念、信息媒介、认知基础等几方面变化,结合当前主流数字图形技术,就平面设计领域中数字化视觉特征展开论述。Since the entry of information age, the diversification of aesthetic orientation has become the mainstream. Hence a new aesthetic concept appeared in the field of graphic design. Digital visual features cater to the change of aesthetic taste. Focusing on the concept of consumption, information media, cognitive basis and other changes, and combined with the current mainstream digital graphics technology, this paper develops a discussion and study on digital visual features in the filed of graphic design.