Discusses the blue sea strategy shallowly
- 管理学院－已发表论文 
在红色海洋,企业有公认的明确界线,也有一套共通的竞争法则。虽然有些蓝色海洋扩展到远超过现有企业疆界,可是它们大部分是像太阳马戏团一样,借着扩展现有企业疆界,从红色海洋里面创造出来。在蓝色海洋,竞争无关紧要,因为游戏规则还待订定。In the red sea,the enterprise has the recognition explicit demarcation line, also some set of common competition principle. Although some blue color sea expands to surpasses the existing enterprise border far, but they majority of are look like the solar circus troupe to be same, taking advantage of the expansion existing enterprise border, is creating from the red sea. In the blue color sea, competes immaterial,because the game rule also treats subscribes decides.