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dc.contributor.author林升栋
dc.contributor.author谢桂聪(厦门市第二市政工程公司)
dc.date.accessioned2011-07-13T12:46:19Z
dc.date.available2011-07-13T12:46:19Z
dc.date.issued2003-10
dc.identifier.citation福建商业高等专科学校学报,2003(5):37-40zh_CN
dc.identifier.issn1008-4940
dc.identifier.urihttps://dspace.xmu.edu.cn/handle/2288/10143
dc.description.abstract本文以广州医药集团为例 ,深入探讨国有医药企业合并后面临的品牌整合问题 ,并提出了方向性的建议。zh_CN
dc.language.isozhzh_CN
dc.publisher《福建商业高等专科学校学报》编辑部zh_CN
dc.subject品牌zh_CN
dc.title国有医药企业合并后的品牌整合问题——以广州医药集团为例zh_CN
dc.title.alternativeTopic:Integrated Branding Management in State-owned Enterprises of Pharmaceutical Industryzh_CN
dc.typeArticlezh_CN


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